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TABLE OF CONTENTS
SaaS Transformation: 4 Steps to Profitable Growth
Discover the essential steps for successful SaaS transformation. Streamline operations, align stakeholders, and accelerate growth in just 1-2 quarters.
SaaS Transformation: Five Common Obstacles
Successful transformation hinges on navigating critical hurdles impacting everything from mission integrity to strategic depth:
- Mission Conflict: External or internal pressure to adopt standard growth tactics (like moving faster or removing critical features) fundamentally clash with non-negotiable commitments to client safety, quality, or core mission.
- Key Person Dependencies: Critical scaling transformation initiatives slow because they rely heavily on the limited capacity of essential individuals, while effectively delegating tasks is hindered by the perceived effort, complexity, or risk involved.
- Decision Paralysis: Faster progress stalls due to an inability to make and commit to clear decisions, stemming from both opaque processes and unresolved differences among leaders, particularly concerning the acceptable pace and risk of change.
- Superficial Analysis: Existing planning processes and artifacts such as sticky notes, to-do lists, or high-level customer journey maps lack the detail needed to assess relative strategic importance, making it difficult to move forward on next steps without fear of regret.
- Outdated and Rigid: Traditional rigid roadmaps relying on excessive assumptions become quickly outdated, details specs don’t provide enough forward-looking clarity, while overly vague plans offer insufficient guidance.
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SaaS Transformation: Make This Change Today
While the hurdles above may seem daunting, our Strategic Prioritization Matrix — a clear framework defining your highest-impact problems and solutions based on strategic goals and constraints — provides a clear path forward for mission-aligned growth:
- Personalized Path to Scale: By embedding mission requirements (like client safety) into solution evaluation criteria, misaligned ideas common in one-size-fits-all approaches are filtered out instantly. This provides a defensible, evidence-based rationale to strike a balance against conflicting external pressures.
- Key Person Independence: The cycle clarifies the highest-value work, guiding optimal use of key people's time, delegation, or automation. The clear established context created empowers new hires to provide value more quickly.
- Faster, Aligned Decisions: Using an objective framework with shared criteria, the process turns potential conflict from subjective decisions into constructive dialogue, buy-in, and alignment needed to move forward decisively.
- Strategic Depth: Requiring clear, evidence-based criteria linked to core goals, the Matrix carefully evaluates initiatives based on strategic importance. This provides the clear guidance needed to prioritize exactly what steps come next, ensuring you can confidently direct effort—especially when new time or resources become available.
- Flexibility and Speed: As a living tool, the Matrix allows regular updates based on changing circumstances, unlike rigid roadmaps. This permits agile adaptation—adjusting priorities with strategic focus—to move quickly without getting stuck in outdated plans.
SaaS Transformation with Strategic Prioritization
Get scalable, mission-aligned growth minimizing decision paralysis and future regret
Streamline key bottlenecks with our proven strategic prioritization cycle illuminating a personalized, aligned, and actionable path to scale and profitability in just 1-2 quarters
Apply for your free audit (1 spot left for 2025) & get our Business Process Optimization checklist
SaaS Transformation: 4 Easy-to-Overlook Steps
To address common challenges and capitalize on the opportunities presented by the Strategic Prioritization Matrix, we will implement the following key steps below.
Step 1: Scope & Matrix Prototype (1-3 weeks)
Start with the “end in mind”
The creation of a structured matrix template with clear success metrics and prioritization criteria addresses the challenge of insufficient strategic depth by providing a framework for detailed, data-driven decision-making.
- Establish core success target (e.g., speeding up time to value)
- Strategic criteria for both problems and solutions
- (Optional) Draft criteria rubric for scoring matrix items
Toggle for Schedule (Premium)
Task # | Own | Own / Deliverable |
ㅤ | ㅤ | Scope |
1.1 | Client | • Align on Scope of Work • Identify Primary Point of Contact • Pay Invoice (work starts upon receipt) |
1.2 | Both | (Optional) • Sign Contract with Confidentiality Agreement • Refine scope through further discovery and alignment with select stakeholders |
ㅤ | ㅤ | Prototype |
1.3 | Advisor | Share first draft of the following**: • Success Target • Top Strategic Criteria (Problem) • Top Strategic Criteria (Solution) • Matrix template (Problem) • Matrix template (Solution) |
1.4 | Client | Revise each item above and align with team |
Step 2: Problem Finalists (2-6 weeks)
Prioritize the most important problems to solve
By actively involving stakeholders in the process of identifying problems and solutions, this step directly tackles the issue of insufficient buy-in and transparency, fostering greater alignment among all parties involved, especially those closest to the problem.
- Identify top business processes and workflows that need help
- Start with existing data then consider new data from relevant stakeholders (e.g., team, and customers)
- Prioritize problems based on criteria to identify finalists to solve
Toggle for Schedule (Premium)
Task # | Own | Own / Deliverable |
ㅤ | ㅤ | Source Top Problems (”Wish Lists”) |
2.1 | Advisor | |
2.2 | Client | • Send any relevant information & ideas for problems • Revise each item above • Coordinate with internal team for further information gathering (e.g., send survey and follow up with them) |
ㅤ | ㅤ | Find “finalists” (First Pass) |
2.3 | Advisor | • Add items from wish list Step • Score samples with annotations |
2.4 | Client | • Revise, score, and align with team • Ask key stakeholders to score relevant items • Update scores as needed from feedback • Add new items |
Step 3: Solution Finalists (2-6 weeks)
Find the most viable solutions to your top problems
The iterative nature of drafting and aligning the matrix, with built-in feedback loops, addresses the desire for more flexibility and speed by allowing for quick adjustments as circumstances change, while still maintaining a thorough prioritization process.
- Identify best solutions to top problems (sources can include: validated solutions, stakeholders, and customers)
- Personalize and scope solutions based on key criteria
- Prioritize solutions based on criteria to identify finalists to validate & launch
Toggle for Schedule (Premium)
Task # | Own | Own / Deliverable |
ㅤ | ㅤ | Source Top Solutions (”Wish Lists”) |
3.1 | Advisor | |
3.2 | Client | • Add relevant information & ideas for solutions • Revise each item above • Coordinate with internal team for further information gathering (e.g., send survey and follow up with them) |
ㅤ | ㅤ | Find “finalists” (First Pass) |
3.3 | Advisor | • Add items from wish list Step • Score samples with annotations |
3.4 | Client | • Point of contact revise and align on first pass |
3.5 | Client | • Pay rest of fee* (I put this before refinement because, after providing my first pass, my main role here will be to provide support and guidance as you work on revisions and alignment, which can be an ongoing process.) |
Step 4: Refinement & Next Steps (2-6 weeks)
Validate solutions and continuously improve
This phase addresses all three challenges by providing strategic depth through evidence-based decision-making, fostering buy-in and transparency through continuous team alignment, and enabling flexibility and speed through iterative improvements. The ongoing nature of this process ensures that the matrix remains a dynamic tool, adapting to new insights and changing business needs while maintaining strategic focus.
- Refine, revise, add more ideas, and align the team as needed
- Build prototypes to improve evidence quality on effectiveness and viability
- Continue problem and solution prioritization for continuous improvement
Toggle for Schedule
Task # | Own | Own / Deliverable |
ㅤ | ㅤ | Refinement |
4.1 | Client | • Revise, score, and align with team • Ask relevant stakeholders to score matrix items on criteria • Update scores as needed • Add new relevant items as new information identified |
4.2 | Advisor | • Continue providing support and guidance |
ㅤ | ㅤ | Next Steps |
4.3 | Advisor | • Next Steps: Share top items to consider |
4.4 | Client | • Revise or provide feedback • Discuss if I can help further |
SaaS Transformation: Three Packages
Now that you understand the transformative power of the Strategic Prioritization Matrix, let's explore how you can implement this game-changing approach. We've designed three comprehensive packages to suit different needs and stages of SaaS transformation, ensuring you have the right level of support and resources to drive your success.
ㅤ | Premium | ⭐ Most popular Standard | Basic |
ㅤ | "Done-for-you" service | Feedback and guidance | Templates and guides |
ㅤ | $4-8k+ / mo | $1-2k / mo | $750 (one time) |
ㅤ | For businesses seeking customization with less effort Prepare Initial Drafts Async-first priority support with live meetings as needed + Everything in Standard tier | For teams wanting personalized guidance and feedback Async-first support via email and text + Everything in Basic tier | For self-starters wanting self-paced learning |
Apply for your free audit (1 spot left for 2025) & get our Business Process Optimization checklist
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SaaS Transformation: FAQs
What are the key features included in these packages? Is Ongoing Support Available?
To help you seize this opportunity and overcome these challenges, our process is designed with features that ensure clarity, efficiency, and flexibility:
- Async: We use an async-first approach, reducing meetings and enabling efficient task completion. We offer ad hoc calls and facilitation as needed.
- Guides & Templates: Throughout the process, we provide curated materials on key concepts and templates to help you get to progress faster.
- Trial Period: Every package is a low-risk trial period, ensuring the relationship is mutually beneficial. There is no obligation to continue after the trial package you’ve selected.
Our Standard and Premium tiers include async support or full "done-for-you" services. We're committed to your success throughout the entire transformation journey.
The baseline package includes the following tools to streamline your SaaS transformation
Strategic Matrix Template Components | How each help you prioritize problems and solutions with clarity |
Process Analyzer Tool | Framework for identifying workflow inefficiencies. Highlights areas for improvement. |
Problem Scoring Rubric | Evaluate business challenges based on impact and urgency |
Solution Viability Scorecard | Assess potential solutions based on feasibility and ROI |
Stakeholder Insights Survey | Template to gather input from key stakeholders. Resolves misalignment issues. |
Suggested Next Steps (Premium only, otherwise a la carte) | Assessment of your end result and top suggested next steps to get closer to achieving your vision |
Do you negotiate on pricing?
If these rates don’t align, please still inquire. There may be a strong fit, and we can explore alternative arrangements.
How long does the transformation process take?
The full process typically spans 1-2 quarters, depending on your organization's size, complexity, and responsiveness. We've designed the process to be flexible and adaptable to your specific needs.
Note: Timeframes are estimates and may vary based on responsiveness and circumstances.
How does this compare to competitors or traditional consulting?
Unlike traditional consulting, our Strategic Prioritization Matrix approach provides you with actionable tools and frameworks you can continue to use long after our engagement. We focus on empowering your team rather than creating dependency.
Can this work for my industry?
While we specialize in tech-enabled services or product companies, our frameworks are adaptable to various industries. The core principles of prioritization, stakeholder alignment, and iterative improvement are universally applicable.
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